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Executive Education > Open Programs > Achieving Sales Growth in Pharma


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With the pharma market moving from being value sensitive to price sensitive, there’s limited scope for customer engagement in the industry today. Are you prepared to adapt and lead your team to make an impact in this complex business environment? Discover SP Jain’s 20-hour live virtual workshop designed to help you develop the skills essential to achieve your sales goals efficiently.

The program will help you gain insights into understanding yourself, your internal and external stakeholders, and customer behaviour. Led by senior faculty who bring their industry and academia experience to the classroom, the workshop employs a hands-on approach using industry-relevant case studies, assignments, and a final capstone project where you will present your sales plan.

Key Highlights

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To be announced soon

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20 hours
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Mode of Delivery

Live online
(Accessible worldwide)
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Maximum Batch Size

25 students
(Benefit from personalised learning)
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Earn a

Certificate of Completion
from SP Jain
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Executive Education Alumni Status
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Program Fee

INR 29,000
Corporate And Early Bird Benefits Corporate And Early Bird Benefits

Avail exclusive

corporate and early-bird benefits

Learning Outcomes

  • Gain insights on identifying, developing and managing Key Opinion Leaders (KOLs)
  • Coach your team on sales and customer activity planning
  • Impart digital skills among your team that help engage the customers
  • Prepare Individual Development Plan (IDP) for each team member
  • Prepare Area/Region Annual Sales Plan with all the elements on goals, strategies and execution plan
  • Drive the sales execution in the area/territory based on the goals and strategies


Our carefully crafted program content makes your learning practical, relevant and contemporary.

Topic Duration
The changing role of mid-level Sales Managers in today’s pharmaceutical industry 3 hours
Achieving sales growth in the region/area by mapping customers, products, and brands 3 hours
Grooming the sales team on Insight Selling to achieve higher customer conversion 3 hours
Leveraging on Marketing Programs (both Product and Brand) to enhance the sales outcomes 3 hours
Preparing achievable and ambitious Area/Region Annual Sales Plan serving as a road map for the region and territories 3 hours
Capstone Project on Developing Sales Plan for the Area/Region/Zone 5 hours
Total 20 hours

The number of sessions per topic can be customised based on your organisation’s relative priority.

How You Will Learn

  • Case studies
  • Group discussions
  • Role plays
  • Projects

Meet the Faculty


This action-learning workshop is categorically designed for mid to senior-level pharma sales managers who want to enhance their skills to drive sales growth in their organisation.


For more details, or to schedule a personalised consultation, please get in touch with us.

We look forward to working with you towards achieving your learning goals.

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